Navigating the Amazon Buy Box: A Guide for Brands
This article delves into the essence of the Amazon Buy Box, recent changes, operational insights, the impact of EU regulations, and monitoring strategies for brands.
Working with Amazon data in Excel
Analytics platforms like Tableau and Power BI are powerful, but can be intimidating and costly for new users. Leverage Excel for quick insights and custom reporting.
How to Avoid Amazon Lost Buy Box With Analytics
For ecommerce companies who sell through Amazon, the buy box is the difference between good and bad sales figures for a product. So here’s what you need to know about losing the buy box, and what you can do about it.
Mastering the Amazon Selling Partner API (SP-API): A Guide
The release of the Amazon Selling Partner API was a big deal not just for sellers, but for vendors as well. For the first time, vendors are able to access sales, traffic, inventory, and profitability information about their business that they once had to pay a fee for.
What you need to know about Amazon seller fees
Understand the complexities of Amazon seller fees and the limitations of rate cards and estimators. Gain insights into Amazon's common fees and discover strategic ways to manage your costs and enhance profitability on Amazon. Then learn how to accurately assess your actual fees using transaction data and tools like Reason Automation’s Seller Profit Toolkit.
Is selling on Amazon profitable?
Discover the key to Amazon selling success. Explore essential tips for researching your niche, calculating costs, estimating Amazon fees, managing advertisement expenses, and monitoring sales performance. Learn how to effectively navigate Amazon's marketplace and ensure profitability with our insights and practical steps.
How to Build an Amazon Profit Calculator
Learn how to build an effective Amazon profit calculator in Excel with this comprehensive guide. Understand the intricacies of creating a Profit & Loss statement tailored for Amazon 3P sellers, including key components like item-level transaction data, cost allocation, and landed product costs. Enhance your Amazon business profitability.
Service Updates, December 2023
The Seller Settlement Report: track your payments, deposits, applicable fees, and more!
The Amazon Analytics Insider December 2023
FBA & MFN Fee changes, Updated listing requirements, Apparel fee reductions and more. Stay up to date with the AAI.
The Amazon Analytics Insider November 2023
The latest updates to “Buy with Prime”, Amazon’s partnership with Hyundai, and more. Stay up to date with the AAI.
The Amazon Analytics Insider November 2023
Amazon’s changes to product detail pages, Fulfillment center miscounts, and more. Stay up to date with the AAI.
Product Updates, October 2023
Subscribe and Save reports for vendors: choose between a general overview of your sales performance or look at details at the ASIN level! Stay tuned for more reports coming soon.
THE AMAZON ANALYTICS INSIDER OCTOBER 2023 v.2
Outcomes and Limitations of “Generic” Product listings, the new Vine pricing structure, and more. Stay up to date with the AAI.
THE AMAZON ANALYTICS INSIDER October 2023
The FTC antitrust lawsuit - the accusations, reactions, and more. Stay up to date with the AAI.
A Guide to Understanding Shipped COGS in Amazon Vendor Central Sales Reports
Understanding sales data like shipped COGS, shipped revenue, ordered revenue, and other important metrics are essential to fueling your marketing and product development strategy as an Amazon Vendor.
THE AMAZON ANALYTICS INSIDER SEPTEMBER 2023
Amazon's New Program for end-to-end fulfillment, updates on the holiday shopping to come, and more. Stay up to date with the Amazon Analytics Insider
Service Updates, September 2023
New reports for both Vendor and Seller Central, now ready to be added to your data library - and more soon to come! Visit this page for Reason Automation’s newest offerings. Updated weekly.
AMAZON NEWS: THE AMAZON ANALYTICS INSIDER September 2023
Changes to Buy with prime, missing inventory, and more. Stay up to date with the Amazon Analytics Insider. Posted biweekly.
Viewing Amazon Repeat Purchase Rate - and How to Increase It
Repeat orders on Amazon are a great way for vendors and sellers to grow their businesses. But they are not always easy to track and grow. It is possible, though. This quick guide will help you understand this data and how to use it.
AMAZON NEWS: THE AMAZON ANALYTICS INSIDER AUGUST 2023
Amazon’s Q2 Performance, Prime Day 2.0, New customer discounts and more. Stay up to date with the Amazon Analytics Insider. Posted biweekly.