Microsoft Excel has powerful tools that can help Amazon sellers crunch data and develop actionable insights. But how do you use these tools? This guide will help you use Excel to maximum effect.

As an Amazon seller who uses Fulfillment by Amazon (FBA) to sell your products, doing things like managing fees and inventory gets complicated quickly. An Excel spreadsheet can help. Here are a few templates made for sellers to help organize their data.

One of the areas where vendors and Amazon work closely together is the marketing of these products. Both sides share the costs of this marketing through what are known as "CoOp agreements." This guide provides a breakdown of what these agreements are and how you benefit from them so you can make decisions on how to prioritize them in your business.

Amazon cooperative agreements are how the retailer splits the costs of marketing products with the vendors who sell them. The more Amazon can get you to shoulder the burden of those costs, the more they can keep for themselves. But you can negotiate more favorable Amazon coop marketing agreements for your company during annual negotiations, and this guide provides some tips on how to do that.

Amazon vendors must always keep an eye on their costs in order to keep profit levels where they need to be, so if you’re a vendor who has noticed deductions, you might be wondering what is going on and what the reason is.

Data is vital to the success of any business, and control of that data is key. Many of America’s largest companies have gotten to that level because they zealously control as much data as possible, and Amazon is no exception. However, their data controls often come at the expense of sellers.

Amazon has announced a new financing tool for sellers called "Amazon Seller Wallet," and the company says they will roll it out over the next few months.

Sellers can order discounted shipping labels through Buy Shipping via a new program called "Amazon Sponsored Discount." The aim is to support sellers "in providing fast, on-time, and tracked products to customers," Amazon said in a post on Amazon Services Seller Forums.

Amazon has purchased Veeqo, a software company that helps sellers manage multi-channel businesses.

The retail industry was hammered by a record number of returns in 2021, and a new report suggests that Amazon likely lost billions of dollars in returns over the course of the year, meaning the company is likely looking for ways to trim the cost of returns.

One thing Amazon has been doing more of in recent years is looking to vendors to help them with shipping products so they can achieve efficiency savings. One way Amazon likes to do that is through something called “direct fulfillment.”

One way Amazon protects their bottom line is through allowances, and a big one for vendors is the freight allowance, which has to do with shipping products – one of the biggest costs for Amazon, which pays tens of billions of dollars each year for shipping.

In an effort to offset rising costs, Amazon is shifting some of it onto sellers by adding a 5% fuel and inflation surcharge to existing fees charged to sellers in the United States, according to multiple reports.

What experts had long expected is officially happening: Amazon is raising the price of Prime again, boosting it from $119 to $139 annually (and from about $155 to $180 for those who pay monthly). Here’s what that means for vendors and sellers.

Amazon is launching a new cash advance option for sellers starting in early 2023, the company announced in a statement. However, some sellers warn that this is an expensive funding option for ecommerce companies.

On March 29 2022, Amazon added mobile app traffic to Seller sales and traffic reports for the first time. Sellers now have visibility into mobile app sessions and pageviews. This is a major update with significant implications for how brands measure detail page conversion, ad performance, and more. 

Changes to sponsored product ads, changes to the search page UI and more. Stay up to date with the Amazon Analytics Insider. Posted biweekly.

Accessing data through Amazon is a frustration that many sellers don't expect when they get started.

This week we updated our Vendor Central invoice payment table schema to simplify invoice management and reconciliation.

In Q4 2020, Amazon quietly made replenishable out-of-stock (Rep OOS) and lost buy box (LBB) data available in Vendor Central for Amazon Business.